The Sustainable Development Goals are a collection of 17 interlinked global goals designed to be a “blueprint to achieve a better and more sustainable future for all”. The SDGs were set up in 2015 by the United Nations General Assembly and are intended to be achieved by the year 2030.
🌍 Good Fronds & The United Nations Sustainable Development Goals (SDGs)
At Good Fronds, we believe in cultivating a greener, fairer world, one small action at a time. That’s why our mission aligns closely with the United Nations Sustainable Development Goals (SDGs), a universal blueprint to achieve a better and more sustainable future for all by 2030.
The 17 SDGs, established in 2015 by the UN General Assembly, address urgent global challenges including climate change, poverty, inequality, and environmental degradation. As a platform dedicated to sustainable living, eco-conscious products, and plant-based inspiration, we’re proud to support several of these goals through real, practical action.

💛 PEOPLE: SDG 11 – Sustainable Cities & Communities
Goal 11: Make cities and human settlements inclusive, safe, resilient, and sustainable.
With over 1 billion people living in informal settlements and slums globally, the reality of urban inequality is urgent. In Manchester alone, 1 in every 154 people has experienced homelessness (Shelter, UK).
As a Manchester-based brand, we witness this crisis daily. That’s why we’re committed to supporting our local community through monthly donations to Barnabus, a Christian charity offering critical support services to the homeless and vulnerable in Manchester for over 25 years.
We believe sustainable development must include social sustainability—a future where every person has dignity, shelter, and opportunity.
Half of humanity- 3.5 billion people live in cities today and 5 billion people are projected to live in cities by 2030. Let’s work to make cities a happy, safe and sustainable place for all.
– Sustainable Development Goals

🌿 PLANTS: SDG 13 – Climate Action
Goal 13: Take urgent action to combat climate change and its impacts.
Climate change is the defining challenge of our time and nature is one of our greatest allies in the fight. At Good Fronds, we use our platform to raise awareness around plant care, green living, and gardening, empowering individuals to reconnect with nature and take climate-conscious actions.
By showcasing how plants can thrive in urban environments, we aim to green our cities and nurture more climate-resilient communities.

🌱 PLANET: SDG 12 – Responsible Consumption & Production
Goal 12: Ensure sustainable consumption and production patterns.
Modern consumption habits are placing unsustainable pressure on our planet’s resources. To reduce this impact, we highlight ethical, eco-conscious alternatives through our content.
We promote:
- Conscious consumerism that values people and planet over profit
- Fair Trade, Organic, and Ethically-Sourced brands
- Sustainable homeware, ethical fashion, and eco-living guides
Should the global population reach 9.6 billion by 2050, the equivalent of almost three planets could be required to provide the natural resources needed to sustain current lifestyles. Let’s change the way we design, produce and consume for the better.
– Sustainable Development Goals

🌎 Together, we can grow a greener future
Every action counts. Whether you’re tending to houseplants, switching to ethical brands, or supporting local sustainability initiatives, you’re contributing to a better world. At Good Fronds, we’re here to inspire, inform, and plant the seeds of change, for people, plants, and the planet.
No one is too small to make a difference.